Creator Collaboration

You’ve been invited to collaborate with us 💛

We’d love to send you a selection of The Pin Theory designs in exchange for fun, natural and engaging content featuring our products.

How the collaboration works

We’ll send you a selection of free products to create content with.

Once you have sent us the agreed content, we’ll also send you a voucher worth approximately $100 to spend on more Pin Theory products.

You can use your voucher to choose more designs for yourself, your friends, your family or anyone else you think would love them.

Paid collaboration opportunities

Any successful content that receives a strong response from our audience may be considered for future paid collaborations.

Choose how your content can be used

You can choose one of the following options:

Choosing advertising permission does not mean this collaboration is paid. Any future paid collaboration would be discussed and agreed separately.

What you’ll receive

• 3–5 free Pin Theory products to use in your content. They’re yours to keep.
• A voucher worth approximately $100 after the agreed content has been submitted.
• Exposure across our growing community of followers and customers.
• Potential opportunities for future paid collaborations.

No editing required

You do not need to edit the videos yourself. You can simply send us all the raw footage and our team will edit it into something polished, engaging and ready to share.

Should I speak and use my voice?

Not necessarily. Lots of our creators simply demonstrate and use the pins without speaking.

We can add music, captions or AI voice narration afterwards, so there is no need to worry about writing a script or saying anything on camera.

However, if you feel comfortable speaking in front of the camera and want your content to stand out, go for it! Just make sure your audio is clear. A small microphone or a quiet filming space can make a big difference.

Please take note

These shots are important

These key shots help us clearly demonstrate the product and consistently perform well with our audience. Please try to include as many of them as possible.

• Showing how loose the jeans, trousers, skirt or shorts are before using the pins.
• Clearly hooking the pins onto the clothing.
• Close-up shots of the pin designs.
• Holding the products close to the camera and keeping them clearly in focus.
• Showing the finished fit after using the pins.
• Natural smiles, reactions and moments of surprise.
• Trying different designs, outfits or styling options.
• Natural movement, turning around and showing how the clothing fits from different angles.

Please film vertically 📱

Please film your content vertically in a 9:16 format wherever possible. Modern smartphones provide more than enough quality—we simply ask that your footage is clear, steady and well lit.

Lighting and video quality

Great lighting and clear video quality make a huge difference.

We recommend filming in front of a window with plenty of natural light. Please make sure your face, clothing and the pins are all clearly visible.

A natural, homely background is completely welcome. Furniture, plants and pets are absolutely fine, but please make sure there is nothing distracting, messy or unusual in the background.

Make it your own

We want you to be you and feel comfortable while creating the content.

The best content feels natural, genuine and true to the creator. Don’t worry about being perfect or following a strict script.

Show your personality, humour, style and honest reactions. Have fun with it—we’d love to see what you can create!

Interested?

Fill out the form below and someone from our team will review your details.

If everything looks like a great fit, we’ll be in touch to get your collaboration started! 💛